Boodles is Back – Cocktails with The British Gin

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For a long time, I have been a big fan of Boodles Gin and, when I first started getting into gin, I remember that Boodles was available from places like Gerry’s in Soho, and I certainly drank a fair bit of it. Unfortunately, it then became increasingly difficult to obtain and my only sources were relatives returning from the United States, but nonetheless I still had a supply.

 At this time, the brand was owned by Pernod Ricard, although it was actually made by Joanne Moore at the Greenalls Distillery. I thought it was a shame that a brand with such heritage and a close association with the likes of Churchill and Ian Fleming, who were members of Boodle’s Club (where the name of the gin comes from), had been left to languish.

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Things changed in 2012, when the New Jersey based company, Proximo, purchased the brand and set about planning to relaunch it. Although not properly launched until July this year, there are a few sneak previews going on, such as Ginstock tomorrow for World Gin Day.

 Boodles Gin dates back to 1845 and is named after Boodle’s Gentleman Club in St. James’s, which, in turn, was named after their head waiter, Edward Boodle. It is bottled in the UK at 40% ABV and is made at the Greenalls Distillery in Warrington using neutral grain spirit, a carter-head still (similar to that used to make Bombay Sapphire) and contains nine botanicals:

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The Taste

Own
nose: juniper, coriander (adding a citrusy note) backed up by some leafy herbal tones.
taste: Sweet to start with cassia, cinnamon and caraway notes, this moves towards the rich herbal notes of the rosemary and sage and the dry piney juniper and coriander come through at the end. Smooth throughout with just a small lift of warmth at the very end. Very accessible and even better served chilled.

Gin & Tonic
Good, clean, crisp and refreshing. The gin chills down really nicely and works well with schweppes leaving a long dry slightly bitter finish. Not too intense and pretty classic but perfect for a hot day

Martini
Good solid flavour and surprisingly potent for a gin at 40%ABV (I think this is a good thing as a Martini needs a little power). Good balance of flavour with a good range of botanicals coming into play, dry juniper, citrus coriander and then some of the herbal spice notes (although these are relatively subtle). I quite like this without any garnish but I think a lemon twist would work well too.

Negroni
Good full flavour, very smooth but not over-complex. Easy to drink and enjoy. I recommended it with a twist (or slice if you’re feeling juicy) of red grapefruit.

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Gin Tonica
Absolutely superb, the sage brings out the herbal note and the lemon thyme does something similar but also adds a little crispness and zest as the gin has not citrus botanicals. The Lemon peel adds colour and fragrance. I didn’t twist the peel because I didn’t want it to overpower the drink.

In Conclusion
I think it’s great that Boodles is back and this gin is very mixable and makes some great drinks, my favourite was the gin tonica. Although the gin has been reduced in strength to 40% ABV in the UK it is still bottle at 45.2% ABV in the USA. And although I like the 40% version the 45,2% ABV still remains of the 489 different that gins I have tried my all-time favourite.

Boodles Gin is available from Gerry’s of Soho for around £27 for 70cl.