Brandy Alexander I – Updated!

Many folks will be familiar with the creamy cocktail, the Brandy Alexander, but what about its ancestor, which was originally made with gin?



The origins of the Alexander are not 100% clear, but the earliest written reference that I have found was in Recipes for Mixed Drinks by Hugo R. Ensslin from 1915, although I am reliably informed that in Harry Montague’s book from 1914 there is also a gin Alexander. Despite this, it is thought to have originated from bartender Troy Alexander of  Rector’s in New York. Legend has it that it was created as a “pure” cocktail for a party celebrating the advertising success of a character called Phoebe Snow, the mascot of the Delaware, Lackawanna and Western Railroad. Back at the turn of the 19th century, the railway engines of the vast continent of America would often shower their passengers with soot, no good for Mark Twain and the other white suit wearers. But DL&W used anthracite instead of coal, which meant that an individual could dress all in white, without fear of a blemish to their dress, and Phoebe Snow embodied this message by always dressing in white. This is why the cocktail had to be pure white and why, really, it should be left ungarnished.



The Brandy Alexander (also known as the Panama or Alexander II) seems to have come later and the first written reference I have found is in Harry’s ABC (1922).

There is also some evidence pointing to it having been created to celebrate the wedding of Mary, Princess Royal (the only daughter of George V) and the Viscount Lascalles in 1922 but there is a cocktail later in Harry’s book called the Princess Mary Cocktail which consists of equal parts of Gin, Creme de Cacao and Fresh Cream and is accompanied by the following note: “This cocktail was introduced by myself in honour of Princess Mary’s wedding to Lord Lascelles, February, 1922”

This seems to somewhat debunk the idea that the Brandy Alexander was dedicated to them but it’s easy to see where the confusion could come from.



So the Alexander can be made with brandy or gin, but there is also variance with regards to the Creme de Cacao, which is available in two varieties: brown and white. I can’t speak on behalf of all brands, but the varieties that I use, made by Giffard, taste distinctly different: the brown has a darker flavour, more reminiscent of cocoa or coffee beans, and the white has a lighter flavour, slightly reminiscent of white chocolate.


My favourite here was certainly the Brandy Alexander with the Brown Cacao, it was the most balanced and was the most balanced, I also liked the bitter notes.

If you usually find these cocktail a little rich, may I suggest replacing the crème de cacao with Mozart Dry Chocolate Spirit; this works particularly well with the gin creating a drink with the dryness of a Martini and some cream and chocolate – unusual but certainly worth trying.

Replacing the gin or brandy with vodka creates an extra-clean Alexander worthy of the drinks original snow-white purity.

Is this all there is to say on the Alexander? Not at all, they’ll be plenty more in the future!*

*Such as The Alexander was a favourite of John Lennon between ’73 and ’75 during his “Lost and Found” period or his “Lost Weekend”.

A special note of thanks to Jeff from Cocktail Kingdom for his help with my research.

This entry was posted in Vintage Cocktails and tagged , , , , , , , by DTS. Bookmark the permalink.

About DTS

partial to a martini? to a smoke-hazed gin joint & a perfect tipple poured with the style, swank & skill of a true aficionado? …then pull up your stool to the bar, prepare to stock up your cocktail cabinet & get ready to drink it all in as we introduce you to a stitch in times’ resident barman… David T. Smith is a drinks enthusiast currently residing in the U.K. a long-time fan of tasting & exploring various types of alcohol, he has a fascination for vintage spirits and cocktails, in particular their heritage & origins; this was strengthened last year when he presented a talk and accompanying monograph on the Martini. it was as a result of his research of this topic that he was introduced to drinks paraphernalia, & he is now the happy owner of a colourful collection of bottles, books, and gadgets from a wide range of eras… an avid believer in the validity and variety of personal opinion, particularly in the subjective area of tasting, he enjoys hosting tasting sessions for friends, constantly challenging them to find their own favourite tipple. in addition to all of this, he is also interested in economics, three-piece suits, board games & keeping alive the art of engaging in enjoyable conversation with a good glass of port whilst surrounded by pipe smoke… Thanks to Analiebe for writing this rather flattering blurb for me.

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